Who is involved?

Creator. Enthusiast. Manufacturer. Because that's all a watch needs.

Creator (brand or designer)

Provides the vision, the concept and the design. Gets rewarded with a fair profit for the intellectual work.

Enthusiast (you)

Co-funds the production with us and supports the creator. Gets rewarded with the cost price (Angel round) or the wholesale price (Reservation).

Manufacturer (us)

Industrialises and manufactures the watch. Executes operations. Gets rewarded with a fair return to invest in new projects.

The Benefits

More value. Less price
Collectible watches
In-house manufacturing
Factory direct transparency
Personal service
5 years warranty

 

Now you can collect more watches.

 

Join now

Choose your role

Discover the project and the vision of the creator or brand. Then choose how to support and how to get rewarded.

 

View Projects

Angel

Commits at concept 
stage

Kick-starts the project for the entire community and becomes a Patron

Experiences the production process and can access community activities

Accepts the potential delivery date risk of a new production (delivery is guaranteed) and no right of return

Gets rewarded with the cost price and the pleasure of bringing a new watch to the market


Cost price
Enthusiast

Reserves when production has started or buys when the watch is in stock  

Validates the commitment by Angels

Allows Watch Angels to invest in new creators and projects

Gets immediate delivery or a more secure delivery date

Gets rewarded with less than wholesale price (reservations) or wholesale price and 14 days right of return (stock purchases)


less than Wholesale or Wholesale

Choose your role

Discover the project and the vision of the creator or brand. Then choose how to support and how to get rewarded.

 

View Projects

Angel

Commits at concept 
stage

Kick-starts the project for the entire community and becomes a Patron

Experiences the production process and can access community activities

Accepts the potential delivery date risk of a new production (delivery is guaranteed) and no right of return

Gets rewarded with the cost price and the pleasure of bringing a new watch to the market


Cost price
Enthusiast

Reserves when production has started or buys when the watch is in stock  

Validates the commitment by Angels

Allows Watch Angels to invest in new creators and projects

Gets immediate delivery or a more secure delivery date

Gets rewarded with less than wholesale price (reservations) or wholesale price and 14 days right of return (stock purchases)


less than Wholesale or Wholesale

The phases

Join now

How it works

Discover the why, what and how
of Watch Angels and visit our factory!

About us

Passion, dedication and innovation

 

We’re an independent, family owned Swiss watch manufacturer since 1979. We grew to what we are today by listening to our customers and by anticipating the market with new technologies, methods and workflows. We produce your watches in-house and under one roof. We employ more than 200 passionate and skilled watchmakers, engineers, technicians, CNC operators, polishers, QC experts, after sales experts and logistics experts.

Our factory

Meet some of your Watchmakers

Each of us has an average of 16 years watchmaking experience. We consider ourselves to be more than an industrial entity. We are a family and we feel accountable for our work and our local community.

Walter
I am machining your watch cases. My job is to make sure that the engineering tolerances are respected. My machine is your machine.
Silvia
When your watch case needs to be finished with and optimal polishing of the sides, inside the lugs or on the bezel this is my job I do with skill and patience.
Andrea
The assembly of a case is a critical phase. The subsequent quality and water-resistance of the watch depends on it, and you can depend on me that the ATMs will be respected.
Giovanna
I take care of the of the aesthetic and functional control of your watch before it undergoes any subsequent treatment, or is delivered to you. I have a good a critical spirit and a sharp eye.
Giuliano
My task is to assemble watches by hand, making sure that no dust and no imperfection remain inside it and that air and water tests are passed. It’s a serious job requiring passion and dedication.I seriously like it.
Mario
I receive the design from the Creator and develop the watch construction to make sure the technical, production and cost requirements are met. Technical drawings and CNC programming are my output.
Silvia
I am your customer service Angel. Your requests and service needs are handled by me. When a customer is happy and reassured it makes my day.
Jasmine
My work is final QC. I carry out all quality tests, including water-resistancy and aesthetic conformity. Only if I approve, a watch wil be shipped.
Elisa
I use my scanner like James Bond uses his pistol. Your order is picked, packed and shipped by me. I make sure that you get the right thing at the right time.
Marco
I am a leather artisan and I produce your straps. I use traditional methods and sustainably tanned leathers. My straps are made by hand and made to last.